Assignments, Brands & Agency Data

Tracking Data Across The Globe

The latest data and insights on modern agency ecosystems, agency performance, and marketing agency partnerships.

Assignment Database

Our database provides marketers with a detailed view of client-agency partnerships across 120 countries. At time of launch we have more 6,000 partnerships mapped in the system, building to more than 35,000 relationships in 2024.

Top 100 Brands

Marketers are able to get a single view of client-agency partnerships through dedicated brand pages.

R3 Agency Family Tree

We have been mapping the agency landscape for more than 10 years. Marketers will be able to view and download the Agency Family Trees for Global, Asia Pacific, and China, going as far back as 2012.

R3 New Business League

Download the monthly new business league reports for Creative and Media across Global, all main regions, and 17 individual countries, including US, the UK, and China.

Marketing Agency Models

How are marketers structuring their agency ecosystems? Access best practice and trends on Agency Models from R3's extensive library of resource material.
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